Tourism Cares Expands Board of Directors

Tourism Cares, a non-profit which describes its mission as 'uniting the travel industry to help people and places thrive', has expanded its board of directors.

“Tourism Cares is dedicated to the long-term survival of the travel industry, by advancing its positive social, environmental and economic impact,” said Greg Takehara, CEO, Tourism Cares. “To achieve this, we need to collaborate to enact lasting change in the way we do business for the people and places we serve.”

The expanded Tourism Cares board of twenty-one will add to the expertise and leadership representing the breadth of the travel industry.

Newly appointed Chair and co-owner of Tauck, Robin Tauck, said, “Each of our new board members has a journey and experience that are instrumental at this critical time. Their passion for joining us and achieving sustainable tourism; broadly and boldly, is inspiring and consistent with our spirit of positive change. I thank each of them for their insightful and enthusiastic readiness to join us in making an impact.”

The newly appointed board members include:

- Bryan Kinkade, VP Publisher - AFAR;

- Kathy Misunas, former CEO Sabre and CIO/SVP American Airlines;

- Shannon Stowell, CEO - Adventure Travel Trade Association; and

- Shayna Zand, Head of Business Development - Americas, Intrepid Group.

“As leaders of the travel industry, we have the ability to create lasting change. There has never been a more challenging time in our industry than now,” said Malia Asfour, Director of the Jordan Tourism Board, North America, and Vice-Chair of Tourism Cares. “The travel industry must come together in collaboration, not competition, to ensure the current and future health of tourism destinations around the world. Tourism Cares has created the space for professionals from every travel sector, from all backgrounds, to unite in ensuring the future prosperity of the people and places who rely on tourism.”

See also: What is the IATA Travel Pass, and what does it mean for travellers, airlines and the global travel industry? Exclusive video interview with Vinoop Goel.

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