Hotel M’s Signs Distribution Agreement with Sabre

Fri, 15 July 2022

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Hotel M’s Signs Distribution Agreement with Sabre

(15 July 2022, 11:25 +07) Sabre has signed an agreement with the Kyoto-based Hotel M’s, to help the chain expand its geographic reach and attract more international guests as Japan eases border restrictions.

The deal will enable Hotel M’s to put its inventory in front of hundreds of thousands of travel agents globally across all major Global Distribution Systems (GDS) through Sabre Hospitality’s innovative SynXis platform.

Room at M’s Kyoto

“We want more people to know about Kyoto and to love the city as much as we do, and we want all of our guests to come back again and again,” said Kohei Otsuki, President of Hotel M’s. “Our philosophy when it comes to true hospitality is to look outside of services that are traditionally thought of as within the bounds of the hotel. We think about the entire city as a hotel. So, it’s vital to us to have a technology partner who will enable us to expand our geographic reach while sharing a forward-thinking vision of hospitality retailing that goes beyond the hotel room.”

Established in 2014, Hotel M’s has 16 properties across Kyoto city, with a combined total of 1,274 rooms.

“Our Sabre recovery data clearly shows that as soon as borders re-open and markets open up, there’s an influx of inbound and outbound tourism, so we expect that as soon as it is possible to travel to Japan, there will be a huge demand to do so,” said Frank Trampert, Senior Vice President and Global Managing Director of Community Sales for Sabre Hospitality. “It’s essential hoteliers have the right technological tools to put their offers in front of global markets, and we’re very excited to be working with Hotel M’s to enable them to capture and create future travel demand at this key moment for Japanese tourism.”

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