(22 July 2022, 10:48 +07)
CWT is taking another step towards making
wide-scale NDC adoption a reality, with a pilot program that will
see its travel counselors making live NDC bookings for customers
via its global distribution technology partners.
CWT will commence booking and servicing
NDC-enabled content on Singapore Airlines and Air France-KLM,
through the Amadeus Travel Platform, in August.
In addition to
corporate negotiated rates, the pilot covers certain unique
NDC-enabled content on those two airlines.
Singapore Airlines A380 and B777 at SIN. Picture by Steven Howard of TravelNewsAsia.com
For Singapore Airlines,
this will initially include special discounted fares, while
additional amenities like paid seats and extra baggage will be
added to the program at a later date.
With Air
France-KLM, CWT's customers will be able to access the airline's
continuous pricing offers, while seat bundles and sustainable
aviation fuel options will be introduced in the future.
“This represents another big step in taking the
promise of NDC from theory to practice,” said Erik Magnuson, CWT’s
Vice President of Product Management, Travel Content &
Connectivity. “Despite the challenges brought on by the pandemic,
we have worked closely with our airline and technology partners to
innovate and advance key NDC initiatives over the past two and a
half years, and we continue to do so. There is still some way to
go before NDC can be adopted at scale and its full potential is
realized, but we are excited to be at the forefront of this
transformation. Our customers are already beginning to reap some
of the benefits, while still keeping their core travel program
priorities intact.”
CWT plans to expand the pilot through 2022 to include
other airlines on both the Amadeus and Sabre platforms.
See also:
Future of Airline Distribution and NDC - Exclusive HD Video
Interview with Yanik Hoyles, IATA.
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