Messe Berlin Confirms ITB India 2022 will be Virtual Event

(28 Jan 2022)  Messe Berlin (Singapore) has confirmed that with the physical show postponed to 2023, ITB India 2022 will take place as an all-virtual event from 5-7 April 2022.

The B2B virtual event offers three full days of virtual business appointments and digital conference programme.

After the virtual trade show, all conference sessions will remain online until 6 May 2022, and all registered participants have full access to the conference recordings.

Virtual Booth at ITB India

Katrina Leung, Messe Berlin (Singapore), the organiser of ITB India, said, “This decision is made after the surge in infection cases of the Omicron variant worldwide and in India, as well as the tightening of international borders and safety measures. In view of the uncertainties of executing a successful physical event for the travel trade, Messe Berlin (Singapore) consulted various stakeholders and international clients before concluding that the 2022 show should be held virtually to provide full transparency and reassurance of the upcoming exhibition and conference.”

Virtual delegates of ITB India 2022 can expect the following privileges:

- End-to-end business matching platform supported with an AI personalisation matching system. Delegates will also receive recommended matches with greater business relevance through the system’s newly improved score-based, product group and interest-based matching.

- Digital exhibition booths (DEB) have also been improved and modified, with new features, product displays and branding opportunities.

- In addition, virtual booth packages for exhibitors have been enhanced to include features such as unlimited meeting slots, business cards sharing function, speaking opportunities, co-exhibitor benefits, extensive advertising exposure, and extra trade visitor passes.

Exhibitors have a selection of up to 5 virtual booth packages with prices starting at US$ 245 and increasing to US$ 7,000 per virtual booth.