Marriott Partners with Ant Group to Enhance Digital Operations in China

(31 May 2022, 11:12 +07)  Marriott is working with the Ant Group to enhance its digital operations in the Chinese market by providing Alipay members with various benefits when they sign up for the Marriott Bonvoy Rewards Program.

Marriott has a long history in China and currently has more than 450 operating hotels across 23 brands in Greater China.

“We studied what Chinese consumers want, and partnered with Ant Group to provide a new way of enjoying our Marriott Bonvoy loyalty program,” said Ms. Julie Purser, Vice President, Marketing, Loyalty & Partnerships, Asia Pacific, Marriott International. “With this development, we hope to keep up with digital marketing trend in China. We are excited to offer travelers more ways to follow their passion and experience unforgettable journeys.”

Deluxe Room at The Ritz-Carlton Shenzhen

Up to 24 June 2022, new members can enjoy breakfast by spending only 1 RMB at selected Marriott hotels in various cities, including Guangzhou, Shenzhen, Hangzhou, Chengdu and Sanya.

“We are delighted to extend our partnership with Marriott to enhance its digital operations and provide Alipay users with improved benefits,” said Kelly Li, General Manager overseeing user operations at Alipay and Vice President of Ant Group. “Marriott International operates with a strong brand portfolio and connects us with a diverse range of clients with its award-winning Marriott Bonvoy Rewards Program. Following this partnership, we look forward to working with more partners and providing more comprehensive and exclusive experiences to Alipay users.

Looking ahead, Marriott expects to expand its partnership with the Alibaba and Ant Groups, embracing new technologies and solutions.