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Wed, 17 July 2024

Small Luxury Hotels of the World Returns to India with MRS Group Partnership

(17/07/24)  Small Luxury Hotels of the World (SLH) has expanded its portfolio of boutique properties in India through a strategic partnership with The MRS Group of Hotels (MRS).

The partnership allows MRS hotels to leverage SLH's expansive global distribution network and marketing capabilities, showcasing their unique offerings to an international audience.

The company will also benefit from SLH's exclusive partnership with Hilton, that allows Hilton Honors members to earn and redeem points for SLH stays and enjoy exclusive benefits, such as free WiFi and a guaranteed member discount. Gold and Diamond members also get to enjoy space-available room upgrades and continental breakfast for up to two guests.

Thar Haveli at Suryagarh Jaisalmer. Click to enlarge.
Thar Haveli at Suryagarh Jaisalmer

"We are incredibly proud to be the first independent hotel chain in India to partner with SLH, a brand synonymous with luxury and exceptional hospitality," said Karan Singh Vaid, President of The MRS Group of Hotels. "This alliance not only highlights our dedication to reimagining hospitality in India but also amplifies our mission to offer travellers thoughtfully designed experiences that are rooted in our rich heritage and distinctive service. We are excited to embark on this journey with SLH, aiming to enhance our global presence and enrich the travel adventures of our guests."

As part of the agreement, SLH has welcomed the following three hotels to its collection:

- Suryagarh Jaisalmer is rich in history and heritage and offers a variety of curated trails and experiences in and around the hotel such as The Silk Route Exploration which is inspired by the southern route taken by the tradesmen of the 16th century through India and Pakistan over the Pamir of Central Asia heading towards the Indian hinterland. The merchants took shelter in the city of Jaisalmer as they came to trade or barter their exotic goods. Thus, Suryagarh remembers this journey with its interpretation of the Silk Route trade. Adding on to the explorations at the boutique hotel, Suryagarh Jaisalmer has thoughtfully curated some special F&B experiences such as Thar Dinner at Celebration Garden, Dinner on the Dunes, and Sundowners etc.

- Narendra Bhawan Bikaner in its new avatar retells the story of the last reigning Maharaja of Bikaner, His Highness Narendra Singh Ji (1948-2003). Born on the cusp of a New India when the old order had not entirely been replaced by the new, the young Narendra Singh Ji was coming into his own fashioned by the flavours and privileges around him. Keeping in mind the historical aspect, the hotel has a dining room known as P&C, a timeless and elegant place of dining that captures the charm of the lady of the house.

- Mary Budden Estate Binsar is located within the beautiful Binsar Wildlife Sanctuary in Uttarakhand in the Kumaon region. Surrounded by wildlife, birds, flora and fauna and whispering woods, this nature retreat is an excellent place to unwind, relax and get in tune with yourself as you experience nature in complete seclusion amidst the rolling wooded hills balanced well with luxuries, keeping your peace and comfort in check.

"We are thrilled to re-establish the SLH brand in India with a distinguished brand partner like The MRS Group of Hotels," said Mark Wong, Senior Vice President Asia Pacific. "Their brand philosophy aligns perfectly with our conscious travel journey towards sustainability and conservation. We are looking forward to sharing their bespoke experiences through our story-telling channels and global distribution networks."

See recent and exclusive HD video interviews about India: Uttar Pradesh (India) Tourism - Interview with teek Hira, President & CEO of Tornos; Goa Tourism (India) - Interview with Rohan A. Khaunte, Goa's Minister for Tourism; Madhya Pradesh Tourism (India) - Interview with Sheo Shekhar Shukla, I.A.S., Principal Secretary Culture & Tourism; Karnataka Tourism (India) - Interview with H.T. Ratnakar, Adviser - Tourism and Hospitality, Govt. of Karnataka, India; and Rajasthan Tourism (India) - Interview with Dr. Rashmi Sharma, I.A.S., Director - Department of Tourism, Government of Rajasthan.

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