Asiana Airlines and Air Serbia Appoint APG as GSA

Dark/Light Mode (21/08/24)  APG has been appointed as General Sales Agent (GSA) for Asiana Airlines in Malaysia and Air Serbia in Japan.

APG will be responsible for a comprehensive range of sales and marketing activities for Asiana Airlines in Malaysia, including the promotion of the airline’s route network, fare offerings, and customer service enhancements.

“We are thrilled to partner with APG in Malaysia,” said Ryu Yeunjeung, Regional General Manager, Asiana Airlines. “This collaboration represents a strategic move to enhance our service capabilities and drive innovation in a rapidly growing market.”

Next month, Asiana Airlines will launch a daily direct flight between Kota Kinabalu and Incheon using Airbus A321neo aircraft, offering 188 seats configured with in Business Class and 180 in Economy Class.

Asiana Airlines A350 reg: HL-8078. Picture by Steven Howard of TravelNewsAsia.com

Scheduled to take off on 12 September 2024, flight, OZ7375 is slated to depart Incheon (ICN) at 17:45, landing at Kota Kinabalu Airport (BKI) in Sabah at 22:00.

From Kota Kinabalu, flight OZ7385 is timed to leave at 23:10, arriving in Incheon at 05:15 the following day.

Asiana also operates daily flights between Singapore (SIN) and Incheon and plans to increase this to double daily during the winter season from 27 October 2024 to 29 March 2025. The airline uses A350 aircraft on the Singapore route with 311 seats, 28 in Business Smartium, 36 in Economy Smartium, and 247 in Economy Class.

Both flights from Malaysia and Singapore provide seamless connections to 59 destinations, including 7 domestic points in South Korea, 39 cities across Asia, 5 cities in the USA, 6 cities in Europe, and 2 cities in Oceania.

“We are delighted to have been chosen by Asiana Airlines as their GSA in Malaysia,” said Tunku Iskandar, Director of APG Malaysia. “This appointment is a testament to our expertise and commitment to delivering high-quality sales and marketing services. We look forward to contributing to Asiana Airlines' growth and success in the Malaysian market.”

In addition, Air Serbia has appointed APG as its General Sales Agent (GSA) in Japan.

In this role, APG will focus on strengthening Air Serbia’s market position, identifying new business opportunities, and providing dedicated sales and marketing support throughout the country.

“Our partnership with APG Japan as our General Sales Agent (GSA) marks a significant milestone in our efforts to strengthen Air Serbia's presence in the Japanese market,” said Boško Rupić, General Manager Commercial and Strategy. “With APG's expertise and extensive network, we aim to enhance accessibility to our services, offering Japanese travelers seamless connectivity to our expanding network in Europe and beyond.”

Air Serbia is the successor of the first national airline, Aeroput, established in Belgrade in 1927. Today, the airline operates scheduled, seasonal and charter flights to over 70 destinations in Europe, the Mediterranean, North America, Asia and Africa, in passenger and cargo traffic.

“We are excited about our new role as GSA for Air Serbia in Japan,” said Keiko Asano, Director of APG Japan. “This partnership offers a valuable opportunity for us to utilise our market expertise and support Air Serbia’s growth in the region. We look forward to a productive partnership and are committed to supporting Air Serbia in reaching its objectives.”

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